Soft light and shadows win over clients

Soft light and shadows win over clients from Just Sketch Design

By: Just Sketch Design  30-May-2012
Keywords: 3d Rendering, Architectural Illustration, Architectural Visualization

3d rendering is not just about modelling a building, picking a random view and rendering off a picture. Every aspect of the picture that you are creating needs your attention, from the framing of the picture, focal length of the camera, right down to the people, cars and trees. Someone who is a good 3d visualiser will know what looks right and have impeccable taste. They can add something really special to your design that you might not have realised. I chose a soft shadow afternoon sun in this render to create an identifiable time of day where the light has that slight yellow tinge. The soft tree shadow on the driveway gives that feeling of a tree-lined street behind and clouded sky draws the eye back to the building form.The blue Audi in the driveway is the same model as the clients car which is always a winner!

Keywords: 3d Architectural Rendering, 3d Rendering, Architectural Illustration, Architectural Visualization

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