Proximity Marketing Reporting | Proximity Sky

By: Proximity Sky  09-Dec-2011
Keywords: Marketing Campaigns, Bluetooth Proximity Marketing

Bluetooth Reporting

Reporting for Bluetooth proximity marketing campaigns are available to our clients. Reports show the total number of impressions, the number of people accepting of your messages, total downloads, total rejection messages and total failures. This information can then be overlayed with redemption of QR Codes or sales of a promoted item for quantification of campaign success and measuring the return on your investment.

In addition to this reporting, we also manage and advise on ‘black’ and ‘white’ list management to maintain brand reputation and maximise user experience.

Wi-Fi Reporting

Reporting is available on the number of impressions, acceptance messages, downloads, non-accepted messages and end-of-zone transmission. In fact, much of the functionality you see for website analytics will be available.

It’s also important to remember that we track objects, not people when it comes to Wi-Fi marketing. For instance, you can analyse traffic flows to a store front such as:

  • How long customers spend in your stores
  • How many time a week a customer visits your store
  • Know if they enter/exit through the same path
  • Know what days are the ‘shopping’ days for your customer

Keywords: Bluetooth Proximity Marketing, Marketing Campaigns

Other products and services from Proximity Sky


Contact Proximity Sky | Bluetooth Proximity

By working closely together, you gain Proximity Sky’s extensive proximity marketing and location-based marketing knowledge, skills and experience to help you design and develop the very best mobile marketing campaign. You run the risk of having a scattergun approach and losing track of your ultimate campaign goals. As with any targeted marketing campaign, the key to success is developing a winning strategy.


Proximity Marketing Installation and Support

By using Proximity Sky to install our proximity marketing products, you can be assured that the installation will perform to the highest quality standards and adhere to best practice. Our trained technical staff can answer all questions ranging from setting up a campaign through to compliance testing and onsite fault detection.


IBM Case Study | Bluetooth Marketing

Every year, new innovations are developed and deployed across each tournament, creating a perpetual stream of innovation that sees the technology become smarter and greener year on year. We reached mobile devices via Bluetooth, pushing out optimised video and PDF files to Bluetooth enabled handsets. We converted and optimised the video content provided by IBM to be compatible with multiple mobile devices.


Disclaimer | Wifi Marketing | Bluetooth Marketing

Proximity Sky’s expert design team has broad experience both developing mobile content and converting existing content into suitable formats for mobile advertising. One of the key criteria for a successful mobile marketing campaign is the delivery of high quality and creatively designed content.


Benefits | Bluetooth Proximity

At Proximity Sky we understand that every business has different needs and requirements, which is why we offer individual solutions, not one strategy that works for all. From the initial campaign strategy to delivering the final reports, our team of experts are always working to achieve the best results for your campaign.