Digital Marketing turns events into interactive and engaging experiences

Digital Marketing turns events into interactive and engaging experiences from rev™ Sales & Marketing Acceleration (retail e-v)

By: rev™ Sales & Marketing Acceleration (retail e-v)  04-Feb-2016
Keywords: Marketing, Advertising and Marketing, Events

Remember going to Trade Shows and Events and seeing all the expo stands all looking the same? Each stand saturated with banners and signage with confusing and inconsistent messages? Sales staff all standing around waiting to pounce on you with the same old lines “What brings you to the show” (most of them can’t even explain what they sell) Same old business card competitions where the only real prize you win is your details on an email spam list? How awful right? It’s no wonder that everyone at these events is so guarded and defensive! If this sounds like your events, then you are seriously going to LOVE this stuff… NOW is the time to separate yourself from the rest, and move your event marketing from dull and dreary to ‘interactive, engaging and dramatic.’ Events that connect your message, brand, and sales offer to your prospects BEFORE the event, DURING the event and even POST the event? To create a successful event, that attracts QUALITY LEADS (not just noise/traffic), you need to combine what happens on the day into a series of marketing elements that occur before and after the event. Companies need to stop running free iPad competitions thinking that these registrations are leads? Focus your strategy and tailor your campaign to engage leads that are genuinely interested in your offer. It’s these that your sales team needs to engage (genuine prospects). We know because we have done this countless times before… We’ve seen companies spend a bucket-loads of coin on an exhibition sponsorship, and deliver the same ordinary and uninspiring program that would even drive even the insects in the room to boredom. If this sounds like you, then you seriously have to stop it…NOW! Need some inspiration? Then check this out… Did you know: That technology supporting Digital Marketing, now allows you to create excitement, interest, AND even initiate conversations with delegates (potential leads) in real-time at the event? Wowie! You can even target people (companies) who have been researching the event online, and engage these BEFORE they have even registered? Imagine: Promoting your event sponsorship and sales message ‘digitally’ to your existing prospect list, without sending them a single email? This stuff is REALLY COOL! If you’re not doing this NOW, then your competitors will be VERY soon. *It’s so cool, that we want to give you for FREE our rev™ Nonpareil Event Planner that’s been extracted from our rev™ Nonpareil Event Program. So if this stuff yanks your chain (even just a bit)…read through to the end and grab the link. We’ve put together our rev™ Nonpareil Event Program which bundles a bunch of tools and guidance options from us into a package which will turn your event into something AMAZING! rev™ Nonpareil Event Program will help you to build a focused event strategy, and tailor your campaign to engage leads that are genuinely interested in your offer ‘QUALITY LEADS’. rev™ Nonpareil Event Program Outcomes: - Strategic and well-designed event plan that communicates the right message to the right audience - A comprehensive program that covers all aspects from pre, during and post-event activities - Create an interesting, exciting, and also engaging lead generation program for leads - Access advanced digital marketing and social media techniques and tools that go way beyond ‘online advertising & PR.’ - Focused and targeted marketing program to generate QUALITY leads (Not noise) - An engaging post event campaign to reinforce brand and message, as well qualify your leads DOWNLOAD the FREE rev™ Nonpareil Event Planner from our website at http://www.retaile-v.com.au/blog/Digital-marketing-turns-events-into-interactive-experiences The full article plus the program details are also posted on the same page. *You’re obviously keen if you read this much already…so make sure you grab the free planner before the offer closed at the end of the month. There is a heap of great information online also. Robert Durrant

Keywords: Advertising and Marketing, Advertising Design, Business Branding, Conference, Digital Marketing, Event Management, Events, Expo, Marketing, Marketing Consultants, Robert Durrant, Sales Planning, Web Advertising,

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