The BEST and ONLY Way To Use Google AdWords, Facebook and Twitter Advertising
Retail E-vironment Pty Ltd (retail e-v)
Advertising and Marketing, Search Engine Optimization, Marketing Consultants
FREE Webinar: within 24 minutes, you will learn the secrets to The BEST and ONLY Way To Use Google AdWords, Facebook and Twitter Advertising as part of your Digital Marketing Program.
For over 12-months, our company was spending a lot of money on Google AdWords and also Facebook Advertising. We were receiving huge amounts of clicks, also a pretty hefty bill at the end of the month on the AMEX. Our efforts and planning within Pay-Per-Click (PPC) dovetailed with the right Google Keywords and Phrases was certainly doing its job. The unfortunate part is that out of all the clicks we received NONE of them converted to an enquiry (Yes, we also checked the phones were working).
Initially we all thought "this is a great start, at least we know that the Adverts are working". We also didn't mind paying for the service, as our sales team costs were pretty low, and we were quite happy to direct funds into a "digital salesperson". But over time and after thousands of dollars were being billed to our credit card, the enquiries were still zero, and we were all looking at each other.
Earlier this year, Robert Durrant (Our resident digital marketing evangelist) attended the Digital Marketer Conference in Sydney. It was this forum where the penny finally dropped. It wasn't that we had bad adverts, it wasn't that the landing pages or content were wrong. Our problem was the fact that this advertising was not properly incorporated within a structured and planned digital marketing program. We just stuck adverts on the web.
At this event, we adopted a saying 'you need to have around seven dates before you can get married'. In the digital marketing space, it simply means that people need to get to know you and your business before they will trust you enough to hand over a fistful of dollars.
This webinar shares our AMAZING strategy on how to best use Google AdWords, Facebook & Twitter Advertising;
• How Google AdWords, Bing, Facebook & Twitter Adverts should link to your digital marketing strategy
• Tips on how to design the BEST Swipecards for these digital advertising formats
• Tools that can help you choose EFFECTIVE headlines, keywords, grammar to gain the most from your campaigns
• Project planning tools to ensure you have all the parts connected.
For more information, and to book your FREE spot in this Webinar, visit http://www.retaile-v.com.au/The_BEST_and_ONLY_Way_To_Use_AdWords_Facebook_and_Twitter_Advertising
Advertising and Marketing
, Digital Marketing
, Direct Marketing
, Email Marketing
, Marketing Consultants
, Professional Web Design
, Retail E-V
, Robert Durrant
, Search Engine Optimization
, Website Marketing
Contact Retail E-vironment Pty Ltd (retail e-v)
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