Online Advertising v Digital Marketing. They ain't the same thing!
Retail E-vironment Pty Ltd (retail e-v)
Advertising, Advertising and Marketing, Web Advertising
“True” Digital Marketing can be kinda hard, I’ll admit!
The fact is most companies who “advertise online” haven’t even grasped the full realm of what digital marketing entails, and how to turn a paid advert into a full integrated end-to-end selling machine.
To truly master digital marketing, you NEED to master these 8 critical core disciplines:
1. Conversion Funnels
2. Content Marketing
3. Customer Acquisition (via Paid Traffic)
4. Email Marketing
5. Social & Community Management
6. Search Marketing
7. Marketing Analytics
8. Testing and Optimisation
If you are advertising online right now, and you don’t understand what the above 8 items are, then you need to STOP and re-plan your digital advertising strategy.
At www.retaile-v.com.au/blog you will find a range of articles and programs that;
a/ Can help you to plan a “true” digital marketing program
b/ Can involve you within workshop & webinars where we show you how to do it
c/ Will allow you to engage our team to plan and execute a digital marketing program for you.
Do yourself a favour, DO NOT hit the New Year throwing more money into Google AdWords, Facebook, Twitter Advertising producing dead-end results.
, Advertising Agencies
, Advertising and Marketing
, Advertising Design
, Digital Marketing
, How to Do It
, Lead Generation
, Marketing Consultants
, Marketing Strategy
, Retail E-V
, Robert Durrant
, Search Engine Optimization
, Web Advertising
, Web Page Design
, Website Marketing
Contact Retail E-vironment Pty Ltd (retail e-v)
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