Quality Customer Service Strategy

By: Small Assist  15-Jun-2016
Keywords: Customer Service, Customer Support, Customer

In business, getting customers through the door is the key to success. No matter how well you market your small business poor customer service will drastically reduce your sales. Happy customers become your most valuable selling tool through repeat business and advertising by word of mouth. Quite apart from boosting your corporate image, customer service that consistently exceeds the customer’s expectations gives you an edge over your competitors. Referrals and recommendations from your existing clients allows your business to grow and expand, and it is free advertising. A small business may not be in a position where they are able to have the lowest prices in the marketplace. However, many customers are happy to pay a higher price if they are offered a better service experience that makes them feel good about their purchase. A good Customer Service Strategy allows you to improve your communication with your clients. You get to know what they like about your business as well as what they would like to have changed and what matters to them the most. Communication also allows you to identify your customer demographic accurately and helps with future development strategies. The Customer Service Strategy also makes sure that your employees know exactly what service levels they are expected to deliver and eliminates confusion. This goes a long way to developing a positive work culture within your organisation. Happy employees make it easier to achieve happy customers while happy customers create an environment where employees are happier. Everybody wins. You can contact me through www.smallassist.com.au.

Keywords: Customer, Customer Service, Customer Support

Other products and services from Small Assist


Sustainability Policy

Sustainability practices in the workplace means to consider the environmental, social and economic impact of business practices, both externally and internally, when making business decisions.


Strategic Workforce Planning

The strategic workforce plan also allows management to develop accurate job descriptions and position criteria, thus making the recruitment process more concise and the selection process when hiring less time consuming. It also identifies skill shortages in the market making decisions easier when planning apprenticeships, traineeships and staff training


Recruitment, Selection and Induction Policy and Procedure

The use of recruitment, selection and induction policy and procedures will enable the organisation to avoid costly legislative mistakes and ensure that they employ suitable, quality staff who have the correct qualifications and attitudes first time, every time


Marketing Implementation Plan

Having a good marketing implementation plan will detail specific tactics to attract new customers and clients, provide assistance in developing new products based on demand, aid in development of customer after sales services and build the company’s brand within the community


E-marketing Plan and Strategy

E-marketing provides a business with access to mass markets whilst being cost efficient and is flexible enough for them to undertake a personalised approach suited for their business.


Document Design

By developing document design for your company you have the ability to make your company stand out as immediately recognisable.


Advertising Strategy and Brief

An Advertising Plan and Brief describes the methods that will be used to attract customers and promote your business.