By: CASA Business Consulting  30-Nov-2012
Keywords: Education, Branding, Marketing Consultants

At CASA Business Consulting – we have over 20 years’ experience working with brands such as HP, Lenovo, Microsoft and IBM to name a few. This experience was gained in a variety of roles including, business development, strategic selling, sales enablement, customer service, training, workshop facilitating, relationship management and marketing. We build strong relationships with clients by understanding their needs and translating these into innovative and successful business models. Taking a strategic approach we focus on creating practical systems and processes to increase efficiency and profitability. Our expertise includes:- Sales enablement Brand differentiation Product positioning Identifying core business products and services Strategic selling approaches including – cross and up-sell, value add, identifying the ‘value’ and ‘value-add’ Creating company mission and vision statements and documentation. Systems and processes Sales Training Priority management Life-work balance Every salesperson, no matter how experienced, can benefit from sales training. Learning how to sell is an ongoing process. There are always new strategies and new technologies that sales teams can learn in order to sell more effectively. When you bring a new salesperson on board, the priority will be in company-specific training. Unless your new employee is a rank beginner they’ll have at least a basic grasp of the mechanics of selling, but it’s likely they won’t know much about your own products or how your particular sales process works. This is imperative to getting a new sales person on-board, educating them on your product line and how to sell your products. At CASA Business Consulting we can support your team on how to sell more effectively starting by building relationships and selling your company’s value and value-add.

Keywords: Branding, Business Branding, Education, Marketing Consultants, Marketing Strategy, Professional

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