Packaging Research

Packaging Research from Ideas Group Australia

By: Ideas Group Australia  26-Feb-2013
Keywords: Pack Design, Pack Research , Packaging Research, Semiotics, Pack Development, Revising Packaging Des

Our WRAP™ process takes packaging research seriously, driving change based on brand strategy not consumer likes/dislikes. No changes are made until existing visual equity is identified, so even iconic brands can use this process

Keywords: Pack Design, Pack Research , Packaging Research, Semiotics, Pack Development, Revising Packaging Des

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