Office Fitouts Require Wall Graphics Experts

Office Fitouts Require Wall Graphics Experts from Cool Art Design

By: Cool Art Design  03-Jun-2012
Keywords: Window Films, Architectural Graphics, Vinyl Installation

Cool Art Design has been contracted 4 times in the first six months of 2012 to rescue an office fitout from poor interior graphics. The rescue requests come after the entire office refurbishment has finished and clients and staff start to notice that the wall branding including vinyl graphics, lettering, and window films are simply not up to the standard of their brand. Cool Art Design was brought in to advise and in all cases the wall graphics were redone with attention to detail in printing and installation. It take years of working with the vinyl materisl to know what works best on different surfaces and too often people think that one size fits all. This is definitely not the case. There are many factors to consider when choosing interior graphics and they make the difference between a quality long lasting installation, or a poor job that requires redoing. Office fitouts on a large scale are normally conducted by one firm responsible for the entire fitout including; work stations, IT, carpeting, plumbing etc etc and the list goes on. This firm will outsource all the individual parts of the fitout but project manager the entire process. Interior branding, or office wall graphics are a bit like the icing on the cake. They are the key feature that everybody sees and comments on, regardless of the base of the cake. Unfortunately too many office refurbishment companies place the wall graphics on the same scale as say the electrician. The result is that the wall graphic design and installation is not perfect and everybody notices it. No one will notice the downlight that was placed in the wrong area, but everybody will notice the badly designed or installed graphic in a reception area.

Keywords: Architectural Graphics, Commercial Wall Graphics, Interior Graphic Design, Office Interior Signage, Office Wall Graphics, Vinyl Installation, Window Films,