Flooring and fitout article for quarterly magazine
Writing, Writing Services, Freelance Writer
Producing this article required liaising with the magazine editor, the marketing manager of a major flooring supplier, and management of a major teaching hospital which had new a flooring supplied by the flooring company. I gathered information on the requirements of hospital staff for the flooring - durability, slip resistance, ease of maintenance, and the product details of the flooring types laid.
Writing the article involved putting all this information together in a logical and readable manner, respecting the editor's requirements for word count and article style, filing the article on deadline and supplying photos. The article was published in June 2011, and the flooring comany's marketing manager reported he'd received several enquiries about the products named immediately after publication.
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