AUSTRALIA, Sydney(January 2011) NKA Advertising Agency is an advertising agency located inSydney, Australia which specializes in helping clients increase revenue. Onestrategy used by NKA Advertising Agency is to drive repeat purchases.
NKA advertisingagency have researched purchase scenarios and intentions across several retailproduct categories in Sydney and has realized certain elements are typicallypresent for repeat purchases to occur.
One of the keyretention strategies is to keep the top buyers satisfied. A strategy used inkeeping the top buyers satisfied is to keep them highly involved in thepurchase transaction. The more a buyer is involved relates to additionalpurchases in the future. Studies have shown that buyers who do not have a verybig voice in a purchase often do not return for a future purchase.
Another way thisSydney based advertising agency helps companies drive repeat purchases is toencourage strong customer satisfaction. This element is a strong factor ofrepeat purchasing. Customers with a high satisfaction rate tend to return tothe company over and over again. Many elements go into maintaining high levelof customer satisfaction.
One of theseincludes how a company employee talks and interacts with the customer. Acompany whose employees take the time to listen to customer needs and respondto this has a much better chance of building a relationship with the customer.Consumer merchant relationships are an important component of customersatisfaction. NKA Advertising Agency is aware of this important element ofcustomer satisfaction and assists clients in understanding the importance &have developed customer services training programs & manuals.
NKA AdvertisingAgency have also identified a pattern regarding repeat purchases, income, andcustomer satisfaction. A household which has a high income level will tend tocome back to the retailer more regularly when there is strong satisfaction. Thecorrelation between these two elements gets stronger with more income andhigher customer satisfaction.
This Sydneyadvertising agency also recognizes other consumer behaviour regarding repeatpurchases. Consumers purchasing in a low involvement retail category tend tobuy the same brand as always. On the other hand, consumers tend to trydifferent brands, products or services when they have a high interaction levelduring the transaction.
NKA AdvertisingAgency is highly knowledgeable in the field of advertising and as an agency hashelped many Sydney based companies. This advertising agency has a broad base ofskills which can be very helpful to companies.
Faced with aMarketing problem or opportunity?
Talk to NKA Marketing& Advertising Agency Sydney on 02 9362 0123 or visit
Level 5,233 New South Head Road
Phone:02 9362 0123
Email: [email protected]