Rashida Tayabali Copywriter
Copy Writing, Proof Reading, Editing Services
I’m a content writer based in Sydney. If you’re curious about what I can offer your business, here is a list of the types of writing I’ve done:
I have blogged for a number of businesses; from wellness companies, to video production to antenatal classes. I can suggest topics for your business and have blogs coming to you at a schedule you set – so your website is constantly providing value to your visitors and being found by Google and your dream clients with some well chosen keywords. Check out my own blog.
Feature articles & storytelling
You’ll notice in my logo that I call myself a storyteller and that’s one of the skills I bring to your business content. Who doesn’t like to read a story? I have honed my skills online writing a number of feature articles which have been liked and shared by over 5000 people on social media! So if you want to improve customer engagement, try saying it through stories.
Q & A style interviews
The writer in me has a nose for a good story and I won’t rest until I find it in your business too! If you are looking to write some thought leadership pieces, or profile key people in your organisation I can make them sound interesting and worth reading about. I bring the human touch to Q & A style interviews.
From lengthy company brochures to short flyers, brochures are an important part of your marketing collateral and should be treated as such. But they need to provide all the right information at a pace the customer can read and understand. Get your brochure to prime position, rather than something a customer chucks into the bin.
Your website is your shopfront and many businesses tend to ignore it leading to low rankings in Google, customers landing and exiting from the home page because they don’t understand what you do. I remove all confusion by being succinct in writing your copy and providing a clear benefit as to why they should do business with you.
Case studies are a fantastic marketing tool and will sell your business in your absence. I specialise in helping you drill down to what really matters, what results were achieved and how your business is an integral part of that process, helping to convince your prospect they need to do business with you. I also specialise in breaking down technical terms into simple, easy to understand language that even your Year 5 kid will understand.
If you’re looking for an editor and writer to create your in-house magazine, I have both sets of skills needed to produce compelling content that your audience will hang on to and refer. With a big picture vision that syncs with your communication objectives, I bring my feature writing and interviewing skills to your publication.
Mission statements, value statements, positioning statements, taglines are all part of the copywriting service I provide. If you’re going through a rebranding exercise and need to have the right messages in place, let me use my extensive marketing experience to help you achieve concise copy.
If you don’t see your project listed here and would like to chat more, please email [email protected] or call +61 403 650 990.
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