Frequently Asked Questions (FAQ)
Frequently Asked Questions (FAQ)
What is HotFrog?
How did my business get here?
Why isn't my business listed first?
Why can't I see my business email address?
What is the difference between a business email address and an administrator email address?
Can I email businesses listed on HotFrog?
How do I add my business details?
How do I update/edit my business details already on HotFrog?
What should I put under the Latest News headline on my listing?
How do I add information to the Latest News section of my listing?
What should I do if I have forgotten my password?
Can my business have more than one 'administrator'?
Can I change my business description?
What makes a good company description?
Can I add more 'Product/Service Area' keyphrases to my business listing?
What makes a good 'Product/Service Area' keyphrase?
How do I remove my business details on HotFrog?
Why can't I login?
How do I lodge a complaint?
How do I report incorrect data in HotFrog, eg. wrong telephone number, website incorrect?
What does this error message mean?
Does HotFrog list businesses outside Australia?
What is HotFrog?
HotFrog is an online business directory, listing Australian businesses for FREE. Launched in 2005, HotFrog Australia currently has over 1500000 companies listed.
How did my business get here?
Businesses add themselves to the directory through the ‘Add My Business’ function found on each page. If your business was not added by yourself or another person in your company, it may have come from:
- the collection of information already publicly available elsewhere on the internet
- the collection of information from Reed Exhibitions
- the collection of information held by another Reed Business Directory, such as: Ferret.com.au; Infolink.com.au; BandT.com.au; Moneymanagement.com.au; Travelbiz.com.au; Hospitalitymagazine.com.au; Kellysearch.com; Eguideglobal.com.
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Why isn't my business listed first?
Businesses appear at the top of the list due to their ranking first, and alphabetical order second. Ranking is determined by the amount of relevant information contained in your listing. The more information relevant to the search term, the higher your ranking. Relevant information can be contained in:
- business description, including brand information
- web address (URL)
- product and service areas - keywords that you add to your listing
- articles (particularly the headlines) that you add to your listing
The more relevant information you have on your company listing pertaining to a particular search phrase, the more likely you are to appear on the first page of results for that search phrase.
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Why can't I see my business email address?
Due to privacy laws, we are not able to show this information. If you want to check or update the email address we hold for your business, you can do so by clicking on the [Update Your Details] link on your company listing page and following the instructions.
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What is the difference between a business email address and an administrator email address?
They can be the same address, but you may wish to use two separate addresses. The business email address will be linked from your company listing page, and will be the address at which you will receive any enquiries from potential customers. The administrator’s email address is the address you will use to log in to your account, and may be used by the HotFrog team to contact you regarding your company listing.
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Can I email businesses listed on HotFrog?
If we have an email address for the business, there will be a link beneath the contact details that allows you to email them directly. Click on this link to email the company. If there is no link, the company has not provided an email address.
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How do I add my business details?
You can add your business to HotFrog by simply clicking on the Add my business link on the Homepage, or at the top or bottom of any page on the site. Supply as much information as you can about the products and services you provide. This is your chance to promote your business, so think about what differentiates you from your competitors and highlight this in your company description.
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How do I update/edit my business details already on HotFrog?
Simply go to your company listing, click on the [Update Your Details] button, and follow the instructions. If you do not have your password, enter your email address and hit the [Resend Password] button.
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What should I put under the Latest News headline on my listing?
This is where you can add articles or press releases to keep HotFrog visitors up-to-date with your latest product and service offerings, special offers, general business activities, etc. Uploading press releases may increase the amount of relevant information that your listing contains with regard to certain keywords. The increase in relevant information may help your ranking on both HotFrog and search engines such as Google.
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How do I add information to the Latest News section of my listing?
Simply go to your company listing on HotFrog and log in through the [Update Your Details] button. Once you are logged in, click [Add an Article] next to “Latest News” to upload text and images.
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What should I do if I have forgotten my password?
Click on the Login link as the top of the page, or [Update Your Details] on your company listing. Type in your email address, then choose [Resend Password] and you will receive a new password within 48 hours.
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Can my business have more than one 'administrator'?
Unfortunately, we only have the facility for one administrator per business.
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Can I change my business description?
Yes. Just go to your company listing, click on the [Update Your Details] button and login. Click [Edit] next to “Business Description” to update that section.
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What makes a good company description?
Use this space to tell prospective customers what you do, where you are located, and which localities you service. Think about what a customer might type into a search engine to find you and make sure you use these phrases. Use your company name as frequently as possible, rather than using ‘we’, as search engines respond to the repetition of phrases.
A description might read: We are a leading supplier of women’s fashion and are located in Manly. We have been serving the area for over 10 years and we look forward to your business.
A better description is: Top A Fashion is a leading supplier of women’s fashion. Located in Manly, Top A Fashion attracts buyers from all over Sydney. Established for over 10 years, we carry a range of labels, including (x), (y), and (z). Top A Fashion specialises in women’s formal wear, beach wear and swimwear. We also carry a large range of women’s fashion accessories. Top A Fashion, women’s fashion in Manly.
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Can I add more 'Product and Service Areas' keywords to my business listing?
Yes, there is no limit to how many keywords you add, as long as they are relevant (see “What makes a good 'Product and Service Areas' keyword” below). To add more keywords simply go to your company listing and login through the [Update Your Details] button. Click on [Edit] next to “Product and Service Areas” to add further keywords.
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What makes a good 'Product and Service Areas' keyword?
A Product or Service Area is a keyword that you believe customers will use when searching for your business’ products and services online. A Product or Service Area can be general or specific, but it must relate to the products or service areas of your business. There is no limit to the number of Product and Service keywords you can have, but we do vet them to ensure they are relevant. It is in your company's interest to use appropriate and pertinent keywords. The more relevant the keyword, the more likely your listing is to receive positive hits, which will potentially generate business for you.
For example, an engineering company based in Melbourne cannot use the keyword 'Melbourne' for two reasons:
- ‘Melbourne’ is not a product or service offered by the engineering company
- People conducting online searches using the keyword ‘Melbourne’ will not be looking for an engineering company
Similarly, a business supplying audio equipment cannot use the keyword 'sales' as:
- The word ‘sales’ does not indicate anything specific to the company’s product and service offering
- People conducting online searches using the keyword ‘sales’ alone are not likely to be looking for an audio equipment supplier
A good alternative to the keyword ‘sales’ would be ‘CDs’ or ‘amplifiers’ as these are more representative of the products the business offers.
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How do I remove my business details on HotFrog?
Simply login through the [Update Your Details] button on your company listing. Once logged in you can change any details you wish to, or remove your listing by clicking the [Remove Listing] button on the right hand side.
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Why can't I login?
- Check that you have typed your email address correctly.
- If your company listing has an administrator's email that is different to the business email, make sure that you have entered this one.
- Check that you have typed your password correctly.
If you cannot see any reason why your login should be refused, please Contact HotFrog and provide as much information as possible, including any error messages that you received. We will respond to your email as soon as possible.
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How do I submit a complaint?
Please Contact HotFrog and provide as much information as possible regarding your complaint. We will respond to your email as soon as possible.
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How do I report incorrect data in HotFrog? Eg. incorrect telephone number or website, etc
Please Contact HotFrog and provide as much information about the incorrect data as possible. We will respond to your email as soon as possible.
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What does an error message mean?
If you have received an error message that you don't understand, please Contact HotFrog providing as much information as possible, including the error message. We will respond to your email as soon as possible.
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Does HotFrog list businesses outside Australia?
hotfrog.com.au is an online directory for Australian businesses only and does not list businesses from outside Australia.
However, HotFrog does have international sites for countries including:
Check back with us regularly, as we are adding new sites to the HotFrog family on a regular basis.
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