SME Advertising & Franchises FOR SALE
Latest news from The Ad Company
19-Feb-2008
SME Advertising and Marketing Franchise
The Ad Company www.theadcompany.com.au now has franchises in WA, NSW and Victoria.
It is in negotiation overseas – South Africa (documents signed), UK, USA and NZ.
Founded by Tony Clemenger – the group uses digital technology and geographic realities to help SMEs with their local needs.
It is in negotiation overseas – South Africa (documents signed), UK, USA and NZ.
SMEs have branding needs – the challenge is to offer them the products they need at a cost effective price. Creativity is a process, like all products, we can offer an SME solution. Tony knows that thought is the essence to a great idea – one does not have to charge for the subconscious process – so long as we give the SME a realistic timeframe we can develop their logo, slogan, corporate id, the website/brochure – the Advertising and Marketing Plan can be agreed upon and implemented.
Systems are key to efficiency, be you within a MNC, SME of Franchise – and technology help – we can also centralise a lot of the creative and production – specialists work online – within the intranet, with clients, and other franchisees – it is all about effective communication – and time/systems.
The Ad Company hopes to continue to help SMEs become a business that owners can profit from – the goodwill, intangible, the brand is the investment we have to create – to give others a dream they can build upon.
Tony knows that thought is the essence to a great idea – one does not have to charge for the subconscious process – so long as we give the SME a realistic timeframe we can develop their logo, slogan, corporate id, the website/brochure – the Advertising and Marketing Plan can be agreed upon and implemented. Systems are key to efficiency, be you within a MNC, SME of Franchise – and technology help – we can also centralise a lot of the creative and production – specialists work online – within the intranet, with clients, and other franchisees – it is all about effective communication – and time/systems.
The Ad Company hopes to continue to help SMEs become a business that owners can profit from – the goodwill, intangible, the brand is the investment we have to create – to give others a dream they can build upon.
Tony has worked within Clemenger and the BBDO network, lectured in Australia and Overseas, published articles, books and spoken at many expos and conferences – Tony sits on, has been involved with a number of Boards and Committees – including being President of the Small Enterprise Association of Australia and New Zealand, Victorian President of the Australian Marketing Institute, the Franchise Council of Australia, UNAA and Aspire Training – another NFP.
Tony states – “it is great to try; I love working with SMEs – owners and managers that make decisions – take action.”
The interesting point is that Franchising a Service is not the norm, let alone a creative one – but Tony does seem to understand the creative process – and wants to offer this service, the branding solution, an Integrated Marketing Communications plan to SMEs.
SMEs are certainly a popular target market at the moment – and some of The Ad Company Franchisees are having the desired success – but Franchising a service – creativity and strategy – not an easy job.
The Ad Company has a product range for Logos, to Business Cards, Brochures to Websites, to Advertising and Marketing Plan – they offer a Media Service, SEO and Google AdWords, along with a rebranding special, advertising and marketing plan special – and a number of other products. It is interesting to see the website, the centralised production facility – and understand how The Ad Company helps SMEs.
Tony knows that a lot more has to be done, and a great deal improved – franchisees need a better network, better promotion – the system is under continual improvement – finances are not easy to manage – and the network, in Australia and Overseas has to grow – but hard work work work is the BBDO motto – and being a Clemenger – Tony does try to do his best.
If you want an article about SME Branding, SME Advertising and Marketing – or … please ask – happy to work with you…..
Respectfully,
Tony Clemenger
Chief Executive Officer
The Ad Company Franchise Pty. Ltd.
www.theadcompany.com.au
463 Spencer Street
West Melbourne 3003
1800 176 832
your creative advantage
Tony Clemenger - The Ad Company Franchise - SME Advertising Marketing Franchise - www.theadcompany.com.au - on the website there are a number of products to download - including his book, and his advertising and marketing plans - these are FREE - have a look at - http://www.theadcompany.com.au/services.html - and http://www.theadcompany.com.au/creative/articles/book.htm - there are many other services and products - The Ad Company has franchises around Australia and Overseas - if you want local
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Go to www.theadcompany.com.au - for this document and others - give us a call - need some ideas - Your Creative Advantage.
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