About Strategy and Action
Strategy and Action is a marketing consultancy based halfway between Brisbane and the Gold Coast, servicing clients right around the country.
We are capable of doing anything from a new company logo and website design for your business through to a national radio and television campaign, but our speciality lies in our signature marketing programme.
Our marketing programme has helped clients like you increase turnover anywhere from 20% to 300%, trounce your competitors and build new sales from zero to hundreds of thousands of dollars.
It works in 2 streams.
Stream 1: Fast Results
The first stream is all about short-term gains. We conduct a marketing audit of your business systems, assets and opportunities. We identify immediate improvements that can produce short-term and mid-term results for you for little to no increase in expenditure. We've found this part of our programme is very popular in tight economic times.
Stream 2: Lasting Results
The second stream makes your marketing returning more per dollar spent by creating a more compelling message than you've previously had, then improving how that message is promoted to your market.
Through market research we find out more what your market wants. Through competitor research we discover what your competitors are strong and weak in. And through a detailed analysis of your own business from the inside-out, we discover or create an offer for your market that is both sustainable and profitable.
Then we take your new positioning and create a detailed, step-by-step and budgeted marketing plan. It spells out all the activities we recommend engaging in to get new customers, keep old ones longer and get them spending more.
Once the plan is ready, we co-implement it with you, creating the materials, running the campaigns and monitoring the results.
See our website for some detailed marketing case studies and then call us to talk about what we can do for you.
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